Welcome to the world of Stella Starlight!
Who is Stella Starlight?
Stella Starlight is the ambassador of a brand of toys each of which would be found in the character’s toy box. These are the toys she loves to play with and reflect her values and personality, in a way that they are durable, sustainable and designed for open-ended play.
Stella Starlight stands for fun, adventure, imagination, and friendship.
Why Stella Starlight?
Stella Starlight is above all a role model for children navigating today’s complex world, with a strong moral compass and focus on leadership and responsibility.
In her toys, stories, and adventures, Stella teaches children:
- Vision and clarity of purpose
- Focus on creativity, critical thinking, communication and collaboration
- Kindness and consideration to others (empathy)
- Leveraging strengths of others to accomplish a common goal and inspiring others to reach their very best via example
- Acting responsibly with the interests of the larger community in mind (integrity and ethical behaviour)
Friends & Adventures
Stella Starlight is the leader of a group of close friends. Through their stereotypical personalities, they offer unique perspectives on the world and these are combined in Stella Starlight.
Together they go on many adventures: the living room is a pirate cove of treasure and parrots, the playground is a rocket ship for exploring distant stars and planets, their bicycles allow time travel to lands of mystery and wonder.
Stella is compassionate and a natural leader. She cares deeply for her brother and her friends and will do anything for them. Stella does not give up easily.
Ricky has a natural curiosity for the world around him. He likes to get into trouble, but fortunately his sister is always there for him. Ricky loves chocolate cookies.
Athena is wise and provides balance. She is happy when there is structure and clear rules to be followed. Athena is the voice of responsibility.
Orion has a great love for nature and the natural world and is committed to its preservation. He is a visionary and will come up with unique and creative solutions.
Charlie is an engineer with a deep desire to understand how things work. She likes math and science and views the world in terms of mechanical problems.
Atlas is passionate about learning and knows a great many things. He loves reading and is never far away from his books. Atlas always provides perspective.